07 Aug Convert your website visitors into leads with Inbound Marketing!
Do you generate enough leads through your website and marketing campaigns? If not the contact forms on your website are not efficient enough! An efficient inbound marketing strategy will definitely improve your conversion rate and increase the number of incoming leads and inquiries.
Maybe it’s time for you to take the next step and set up a lead acquisition strategy using landing pages. Those “landing pages” are extremely powerful inbound marketing tools.
The principle is simple: send the user on a page whose only purpose is to generate contacts.
Your website may look very attractive and professional. It may be easy to use and have all the right things that make it so great. But without dedicated website landing pages, you will have a hard time getting visitors to convert into leads and customers.
The formula for a good landing page must follow only one objective = customer call to action
It must :
- Be Clear and Visible (Internet users decide in less than 3 seconds if they find the information on your site or not … if not they leave!
- Directly inform the user about the benefits for him
- Contain a simple and immediate call to action
- Load quickly.