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Today it is important to implement content-driven marketing into your digital marketing strategy since it is the key for companies who are willing to increase lead and sales conversation rates. But what does this buzzword really means for companies, and how it should be done...

Successful marketers need to deliver the right messaging for the right moment. Better creatives improve ad relevance and drive more qualified clicks from your text ads. In this guide, you’ll learn how to create compelling ads as people search on Google.com. 1. Take advantage of expanded text...

On Wednesday, Facebook expanded the job search and application tool it released almost a year ago in the U.S. and Canada to now serve more than 40 countries. It's kind of like LinkedIn, but applied to your Facebook network. Facebook users can look for and apply tojobs directly on...